AOL's Sun Sachs on online AD

Sun Sachs, Director at AOL Key Experiences, discusses the importance of integrating the users experiences, marrying meaningful content with the advertising.

100 Movies, 100 Quotes, 100 Numbers

After a long tech stuff's in my blog, am back with a cool video.

Wow, check out this video collection of number 100-1

Google new search result page..

Google rolls out new search result page that AOL discarded.

It displays the usual results + on the right side of the page it lists the videos related to the search query. This idea was initially designed & used by AOL.

Adobe Flash Lite

Adobe Launches Flash Lite 3.

I know am bit late to write down on this topic, but still "Better late than never" ;)

Adobe releases the new Flash Lite version 3 to deploy content for mobile devices.

Key features in Flash Lite

* FLV support
* Improved web browsability with support for most Flash 8 content
* Faster performance
* MMI extensions for UI design
* Integrated authoring environment
* Multiplatform support


Flash Lite 3 allows mobile device manufacturers, operators and content providers to differentiate their offerings by giving users the ability to watch Flash Player compatible video, the world's most popular video format, and browse Flash enabled Web sites when integrated with a mobile Web browser. Both NTT DoCoMo and Nokia committed to deliver Flash.

Adobe Flash Lite runs on multiple platforms, including S60 on Symbian OS, second and third edition, Qualcomm® BREW® 2.x/3.x and Microsoft® Windows® Mobile® 5, in addition to embedded operating systems on a variety of OEM platforms. This allows consistent content delivery across device types, broader distribution and simpler publishing, testing and selling of Flash Lite content for developers. Available to operators and OEMs, customers can find out which devices support Flash Lite today at www.adobe.com/mobile/supported_devices .

Chat = Gtalk + AIM

A pretty exciting news, its the launch of AOL AIM chat integration in Gmail.



Which will enable user to sign into their AIM account and chat with their AIM buddies right inside Gmail. When logged in to AIM through Gmail chat, all AOL buddies will appear in the chat list with friends from the Google Talk network, the AIM buddies will be shown in the traditional yellow "running man" logo to the right of the screen names.

Finally two network giants shake hands to chat :)
Its always good to have all our friends under a single umbrella, how funatic :)

Thermo- Adobe

"Thermo" an upcoming Adobe product, is a design tool to create rich Internet application UIs.

Features as mentioned @ Adobe labs.

* Use drawing tools to create original graphics, wireframe an application design, or manipulate artwork imported from Adobe Creative Suite tools.
* Turn artwork from Adobe Photoshop, Illustrator, or Fireworks directly into functional components that use the original artwork as a “skin”.
* Define and wire up interactive behavior, such as what to do when a user clicks on something, without having to write code.
* Easily design UIs that work with dynamic data, such as a list of contacts or product information, without having access to the actual data source. Design-time sample data can be used as a realistic placeholder when laying out an application, testing interactivity, and choreographing motion.

Applications created in Thermo are Flex applications that can be loaded directly into Flex Builder, providing a great roundtrip workflow for designers collaborating with developers. The designer's work can be incorporated directly into the production application with no loss of fidelity, and designers can continue to refine the design throughout the iterative development process.

A sneak peek of Thermo @ MAX 2007